Gifting Trends

Where can you get the best gift baskets and boxes for one or hundreds of people online in time for the holidays? Check our top 7 online gift box picks this year.

Customizable gifts are in hot demand. Personalized gifts nurture relationships, show thanks, and more — and your brand could be the perfect fit.

Some tips for how to leverage Shopify Flow to connect Zest and your gifting data to the rest of your business tools.

Wondering if gifting is the right channel for you? Here’s the data you need to track to determine its ROI.

Looking for the best brands for online gifts right now? Peep this list of popular gifts that are the easiest to send ASAP.

Peep our top tips for perfectly timed marketing campaigns that translate to more gift sales all year long.

Online gifting is at an all-time high, and here's how to get your shoppers to see your products as the perfect gifts (and start sendin'!).

Looking to send the best employee gifts of the century? Go for a brand making it ridiculously easy to send thoughtful gifts to your squad near or far with Zest.

When should you pull the trigger on better consumer gifting tech? See how consumer behavior and emerging tech are pointing to one clear answer: right now.

Want to make big bucks this holiday season? See the top 3 things your brand needs to do ASAP to knock Q4 outta the park in 2025.

Making a strategy for Q4? Take a page from the playbooks of leading brands to sell more and make mine in 2025.

Tap these four tactics that turn your ecommerce store into a Black Friday destination with amped up awareness and delightful gifting experiences.