Gifting Trends

Looking to send the best employee gifts of the century? Go for a brand making it ridiculously easy to send thoughtful gifts to your squad near or far with Zest.

When should you pull the trigger on better consumer gifting tech? See how consumer behavior and emerging tech are pointing to one clear answer: right now.

Want to make big bucks this holiday season? See the top 3 things your brand needs to do ASAP to knock Q4 outta the park in 2025.

Making a strategy for Q4? Take a page from the playbooks of leading brands to sell more and make mine in 2025.

Tap these four tactics that turn your ecommerce store into a Black Friday destination with amped up awareness and delightful gifting experiences.

Gifting isn't just for Q4 anymore. Grab these tactics and start touting your store's gifting superpower to drive gift revenue all year long.

Shopify brands searching for a gifting tool to complete their tech stack have many apps to pick from, but Zest is best for those looking to seriously scale this hot channel.

Online gifting is on fire. Tap into this shift in shopping behavior through a better gifting CX and year-round gift messaging to grow your store. 

Rip open your best ecommerce customer acquisition channel yet with Zest and Klaviyo.

Do customers prefer sending your brand's gift cards or thoughtful products as gifts? See which is the best CX for modern shoppers.

Looking to up your store's gift revenue during the 2025 holidays? With Zest, your store give shoppers the online gift experience they've always wanted.

Stuck on what to write in your gift message? Follow these gift note must-haves and make your present perfect.